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tools for today’s fitness studio

What is O2M?

We extend MINDBODY with our software, Studio Tools.

  • Studio Tools LATE CANCEL enables studio owners to automatically charge customers late cancel & no show fees. No more manual cancellation charges!
  • Studio Tools DEAL CONVERT allows studio owners to offer additional purchase opportunties to their customers, sell last minute offers, and form partnerships with other studios. Get in touch and offer your members the bonuses they deserve!
Why O2M?

we’re studio owners, too.

Use MINDBODY? So do we! The founders of O2M also founded Turnstyle Cycle & Bootcamp in late 2013. We’ve since grown to five locations in the Boston area.

MINDBODY is great and covers numerous edge cases. But sometimes MINDBODY’s feature set doesn’t support important parts of a studio’s business and workarounds waste time and money.

But often times, a useful feature doesn’t exist, and studio owners implement workarounds that can be time consuming.

We built this company for YOU because this software has helped US tremendously.

Late Cancel

charge late cancel & no show fees.

Late Cancel automates the late cancel and no show process to save studio owners and managers time while increasing revenue:

  • Automatically charge your clients a fee when they fail to early cancel a class or don’t to show up at all. In lieu of a fee you can choose to remove days from their package expiration date!
  • Integrates with MINDBODY and aligns with your studio’s current cancellation window.
  • Select different penalties for late cancels and no shows.
  • Track cancellation times and days to figure out trends on when clients are more likely to cancel and/or no show to a class.
  • Create and send automated emails informing clients that they missed a class and have been penalized. Optionally, give clients an option to dispute their penalty.
  • Delay the processing of charges to give your staff time to double check attendance.
  • Enable or disable the service in the event you want to waive all cancellation penalties for weather or any other reason. You can also exclude certain pricing options from being penalized!

Starting at $20 per month per location.

Deal Convert

retain and incentivize your customers.

Deal Convert provides customized offers to your members based on their history with your studio:

  • Create a “Happy Hour” where some or all customers can purchase discounted classes during a one-hour window on Mondays.
  • Offer customers a renewal of their previous package at a slight discount. For example, a customer who purchases a 5 pack for $100 might be offered a 5 pack for $90 if they renew today.
  • Allow your customers discounted classes on their birthday automatically.
  • Convert ClassPass customers to organic customers with follow-up offers.
  • Let customers purchase “same day classes” at a discount or a premium!
  • Offer a return special to a client who has churned. Find out why they stopped attending and get them back in the door!
  • Send your first time customers a “step” offer as their second purchase: something affordable in between your intro pricing and retail pricing.
  • Keep your customers in-house by offering bonus classes at another studio. For example, purchasing 5 classes at your studio will automatically add 2 classes to their account at a nearby studio.

Starting at $20 per month per location.

Get In Touch

Call (857) 574-0455 or